KaneKallaway YT

Anyone who wants to be successful in business has to go through the period of building something that no one wants. I

did that four or five times. And at some point, you're like, I got to stop doing the building and focus more on the

creation of attention. All I did was make a video a day and posted it. I grew from like 0 to 300,000 followers. People

want you to be their favorite and people's favorite is the person that speaks directly to them. So, you need to

customize your messaging, customize the topics to cover the pain points that they specifically have.