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Right now, you're on one of two paths. Path one is the forgettable brand. You post content randomly, hoping that
something's going to stick. People have no idea who you are or what you do, so they do not engage, and they definitely
don't buy. Now, path number two is the intentional brand. This is where you own what people associate with you, and your
content builds trust and moves people toward a decision. If you're on path number one right now, this course is
going to get you onto path number two and save you years and hundreds of
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